In an evolving narrative that underscores the intense competition in the electric vehicle (EV) sector, Japanese automotive giants Nissan and Honda are reportedly considering significant adjustments to their production strategies in China. This development, as covered by the Nikkei newspaper, highlights the challenges posed by the rapid ascent of domestic EV manufacturers like BYD, reshaping …
Nissan Motor has embarked on an ambitious initiative to manufacture lithium-ion batteries using more cost-effective materials, targeting their integration into electric vehicles (EVs) destined for emerging markets by 2026, according to a report by Nikkei. This strategic move positions Nissan to leverage lithium iron phosphate (LFP) batteries, which are approximately 20% to 30% less expensive …
Toyota, a dominant force in motorsports like Le Mans and the World Rally Championship, has made a significant move by renewing its commitment to petrol engines. This decision comes at a time when the global automotive industry is increasingly shifting towards electric vehicles (EVs). Akio Toyoda, the company chairman and known car enthusiast, announced this …
The Tokyo Auto Salon, Japan’s equivalent to the U.S.’s SEMA show, has witnessed the unveiling of Nissan’s latest project, the Ariya NISMO. This new iteration of Nissan’s electric crossover, the Ariya, takes a significant leap from its standard version, stepping firmly into the realm of performance EVs. Starting with the base dual-motor AWD Ariya e-4ORCE, …
According to a recent report by Inside EVs, Subaru of America has continued its remarkable sales momentum, marking its 17th consecutive month of increased car sales in the United States. In December alone, the company sold 57,764 vehicles, a 1.8% year-over-year increase. Throughout 2023, Subaru’s sales reached a total of 632,083 cars, showcasing a significant …
In a bold move to embrace the electric vehicle (EV) revolution, Subaru Corporation recently pulled back the curtain on its advanced development base located in Ota, Gunma Prefecture. This significant reveal comes as the company gears up for the base’s operational debut next month. Strategically constructed within the Subaru plant, this cutting-edge facility is a …
In a significant move for the UK automotive industry, Prime Minister Rishi Sunak and Chancellor Jeremy Hunt visited Nissan’s Sunderland plant, spotlighting the automaker’s shift towards electric vehicles (EVs). The visit, aligning with recent budget announcements, underscored the economic and industrial strategies amid challenging times in the UK. Nissan, renowned for its popular Qashqai and …
Chris and Julie Ramsey, an adventurous husband and wife duo, have redefined the concept of a long road trip by completing an extraordinary ten-month journey from the Magnetic North Pole to the South Pole. Covering more than 18,641 miles (30,000 km) in a Nissan Ariya, this feat is celebrated as the first-ever completion of such …
Mitsubishi Motors Corporation’s latest foray into the electric vehicle market, the Minicab EV, a kei-car class electric commercial vehicle, is set to hit the Japanese market on December 21. This launch signifies a major leap in the evolution of kei cars, which hold a significant place in the Japanese Domestic Market (JDM) car culture and …
