What is JDM VIP Style/Bippu Style? Your Casual Guide to JDM Luxury Car Culture

VIP style, also known as Bippu style, is a unique and eye-catching trend that has emerged from the wider Japanese automotive culture and the JDM ecosystem (learn here what JDM means).

This style primarily targets high-end Japanese vehicles, such as Toyota, Lexus, and Nissan models, which are transformed into rolling works of art.

Some key modifications include lowered suspensions, large-diameter wheels, aggressive body kits, and premium interiors.

Among enthusiasts, the VIP style represents more than just a car modification trend; it is a lifestyle, showcasing opulence and individuality.

As the trend continues to evolve, the Bippu style has expanded beyond Japanese shores, capturing the attention of car enthusiasts worldwide.

JDM VIP/Bippu Style Origins

Bippu Style

This car customization movement began in the 1980s and ’90s with enthusiasts looking to differentiate their vehicles from the typical race-inspired modifications popular at the time. VIP style cars are predominantly rear-wheel drive Japanese luxury sedans, such as the Lexus LS, Toyota Crown, and Nissan President. However, it is not limited to only Japanese vehicles; European luxury cars, such as BMW and Mercedes-Benz, have also been modified in VIP style.

Beginnings in Japan

In the early days of VIP style, it was closely associated with the Yakuza, the Japanese mafia. The Yakuza’s love for black, big-bodied luxury vehicles gave birth to the unique Bippu style, drawing attention and intrigue from car enthusiasts.

As the style continued to evolve, VIP style began to focus on making a statement. The modifications became more elaborate, and the cars were often adorned with designer logos, gold accents, and high-end audio systems. The cars became a symbol of status and wealth, with enthusiasts going to great lengths to create the most luxurious and eye-catching vehicles.

In the following years, VIP style gained traction worldwide, thanks to online communities, international car shows, and popular culture. Global demand for Bippu-inspired cars and aftermarket parts increased, making this once underground trend a global phenomenon.

Today, VIP style represents a distinctive fusion of luxury and boldness, appealing to car enthusiasts who value individuality, elegance, and attention to detail. With its roots in Japanese car culture, Bippu style has carved out a unique niche and captured the imaginations of drivers around the world.

JDM VIP Vehicle Models


Japanese sedans like the Nissan CimaToyota Aristo, and Lexus LS are popular choices for enthusiasts seeking a clean, luxurious look.

You can find a whole host more popular cars that provide the basis for VIP/Bippu-style modification in our guide to the best JDM VIP vehicles – this guide wasn’t written with modification in mind but most of the cars in this list are the most popular choices for modifying.

Additionally, American and European sedans, such as the Mercedes-Benz S-Class and the Chrysler 300, have also gained popularity among VIP style enthusiasts. They appreciate the premium design and comfort of these vehicles, making them a suitable base for customization (although these vehicles, by their nature, are not JDM but the styling cues have carried over)

Luxury Coupes and SUVs

Although sedans remain the primary choice for VIP style modifications, some luxury SUVs and coupes have also found their way into the scene.

Vehicles like the Lexus LXInfiniti QX80, and even the likes of the Toyota Land Cruiser and Nissan Safari are used as platforms for upgrades and personalization.

JDM VIP Style & Influence on Car Culture

Global Spread

Following its rise in popularity in Japan, VIP style has spread to other regions, picking up fans in the United States, Europe, and other parts of Asia. It is common for enthusiasts to gather at car meets or shows to display their vehicles and share their passion for this unique style.

As the trend continues to evolve and expand, it has also become more inclusive and approachable. This has resulted in the development of sub-genres, such as VIP-inspired and VIP crossover styles, which combine elements of VIP style with other popular car cultures like Shakotan, Bosozoku, and Stance.

While the core principles of VIP style remain centered around luxury and exclusivity, its global spread has allowed it to grow and adapt, leaving a lasting impression on car enthusiasts everywhere.

Car Shows

Car shows are a major part of the VIP style scene. These events typically feature a variety of modified vehicles, ranging from subtle upgrades to full-on custom builds.

Attendees can expect to see a mix of Japanese luxury sedans, such as the Toyota Celsior and Nissan President, as well as European models like BMW and Mercedes-Benz.

Car show participants often compete for awards based on categories such as best paint, best interior, and lowest ride height. These events provide a great opportunity for spectators and fellow VIP style enthusiasts to admire the creativity and craftsmanship that goes into each vehicle.


Meets are more informal gatherings where VIP style enthusiasts can connect and share their passion for luxurious, modified cars.

These meets might be held at parking lots, parks, or other public spaces, and often include vehicle displays, casual conversations, and photo opportunities.

Meets also offer the chance for newcomers to the VIP style community to learn about the culture and gather inspiration for their own car builds.

While not as elaborate as car shows, meets serve as a valuable networking and socializing platform for those who appreciate the finer aspects of automotive customization.


  • Ben

    From his early days playing the original Gran Turismo and with his Hot Wheels car set, Ben has had a long interest in all things automotive. His first foray into the world of automotive journalism was way back in 2009 and since then he has only grown more interested in the industry. Ben also runs and heads up the video production side of Garage Dreams, focusing on small informative documentaries about some of the world's most legendary cars.

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